Many pundits have tried to put the blame for our slowing economy on many things. Well I think that I know why this is happening and I am here to say that I think it is the fashion designers fault. YES… fashion designers and the MOD fashion fabrics.
Many of you that are out there don’t remember what happen the last time the MOD fashion fabrics were ‘in fashion’…well I do. Only back in those days it was called the Psychedelic era or psychedelic fashion. Meaning: weirdly distorted, wildly colorful, or otherwise resembling images or sounds experienced by somebody under the influence of a psychedelic drug… the drug of choice back then.
This psychedelic period lasted several years including a down turn in the economy, astronomically high home interest rates of 12-15% and higher. We had huge riots on campuses, riots in prisons; we had the flower children in San Francisco trying to stop traffic, “tuning in turning on and dying on the sidewalks; higher and higher food prices and the topping of this societal stew were the gas lines of the 70’s. That was when gas stations were only allowed to pump so much gas each day and you could only buy gas according to the last number on your license plate odd/even on odd/even days. Oh yes it was a mess. I do believe that it all started because some stoner thought it was be great to ‘draw’ while they were on their latest trip through their psychedelic land.
Who knows, maybe that person who drew was in the fashion industry but the next thing was the craziest designed fabric was everywhere. So I am telling you younger people right now…this is nothing new. But I digress.
Now I know you think that I am stretching on this crazy thought. But let me explain. During the research of my first book Marketing’s Silent Language www.silentlanguage.com I discovered interesting studies on many different types of fabric and the effects the fabrics have on the brain. One of those studies was the MOD fabric pattern. I only used a small portion for the book, but the research said that most of the patterns from the MOD fabric were disconcerting and disturbing to the brain. The brain is trying to work the pattern out but can’t. That would be like a Rubik’s cube without any way to win. The outcome of this usually showed up as putting people in a bad mood or mild depression and sometime just mean. It was interesting.
What was more interesting, as the MOD look ran its course and the newer look came out things started changing. The country started coming out of its slump, the economy picked up and people’s moods changed. Then something else happened. Many of the styles with the MOD fabric started showing up on “Sale Tables” and at the local Goodwill. What was more interesting was the MOD fabric clothes didn’t sell in either of those places.
After that the country started riding the longest growth period in our history. Till the end of last year when the MOD fabric pattern came back into style and the country started down the path of problems again. Now I don’t know what you think…but is this just a coincidence??
So I blame the fashion designers who have pushed this MOD fabric look for this bad economy and the bad mood of many people.
Speaking of clothes…my guest on the show next week Alexis Neely’s new book called… Wear Clean Underwear: A Fast, Fun, Friendly - and Essential - Guide to Legal Planning for Busy Parents www.wearcleanunderwearbook.com is a must for parents. Turn in to hear Alexis, who is a mother and lawyer, keep us informed. (Or download it later) If you are a parent you need this book!
Amazingly Yours
Dr Marlene
Join me Wednesday’s for Amazing Women: brains, beauty & style on Voice America Women’s Radio network. www.amazingwomenbbs.com . If you want to get your shape into better shape get The Thinking Side to Thin www.thinkingsidetothin.com How to change your thinking to keep, (or get) that shape to become a fashionista or fashion icon.
Showing posts with label advantage. Show all posts
Showing posts with label advantage. Show all posts
Wednesday, May 7, 2008
Thursday, March 6, 2008
Add Color to Change Status
One of the easiest ways to get notice is to wear color or to add color to your environment. If you what that new position at work, and know that you are qualified, wear color to get noticed. But not just any color such as a soft blue or green. What I am talking about is powerful color. Let me give you some examples where color is a status symbol.
The Oscars are a great place to see where color makes a difference. As I have said before black is so overrated for evening. The Oscars is a place where if you don’t wear the right color… you don’t exist. First let me give you a little background on the Oscars. Working in the background of the Oscars are the handlers of the stars and the people who keep the lines moving to the media and into the theatre. (Did you see any of them?) All people on the red carpet are dressed in evening wear. The handlers are usually wearing black, dark gray with very little color allowed in their outfits. They are the backdrop to the splashes of color that appears all over the newspapers the next day.
What did you see this year? That red Grecian style with roses across the shoulder made most of the newspapers. The color wasn’t just red….IT WAS R-E-D! It simply popped off the star. And I don’t have to tell you who wore that dress you remember. Last year, it was that GOLD dress worn by a star’s wife who is also an actress. A couple of years before was the best actress winner wore a purple and green dress. I saw knock off’s of that dress within 1 month of the show. I even tried one on. (A lot of dress to handle) Hence we have the handlers. But how often do you remember seeing any handler?
If you go to seminars see which speaker captures your attention. I remember one gentleman who wears a bright blue coat on stage. He captures your attention and you always know where he is standing. Even in the arena of politics, the ladies always have the advantage of capturing your attention and holding on with that remembrance factor. Now let us go back to wanting a new position at work or going for a new job.
Color is the way to be remembered. Not those weak washed out colors; as a friend and colorist use to call them “Lower Social-economic colors” K-Mart colors. She said upper social-economic colors are like Prada color. Now that doesn’t mean you have to buy Prada to get noticed. But walk into a store and just stop and scan the racks and see what stands out. Where your eye stops is where you should be looking at color to add to any black, gray or brown corporate uniform. If you want to get noticed and you can do the job, show the management that you know how to dress.
This same idea works in your home. Go to a bookstore and look at the magazines for “starter” homes. Then pick up a magazine for your higher end homes. Color is what will catch your eye. Now I know that, that doesn’t always hold true, some people like the cottage all white look; or the soft blue ocean cottage look. But even in the blue ocean cottage look, I have seen bright blue walls. Change things; add color in your life.
Amazingly Yours,
Dr Marlene
Join me Wednesday’s for Amazing Women: brains, beauty & style on Voice America Women’s Radio network. www.amazingwomenbbs.com . If you want to get your shape into better shape get The Thinking Side to Thin www.thinkingsidetothin.com How to change your thinking to keep, or get that shape you have always wanted. To learn more about color get Marketing’s Silent Language at www.silentlanguage.com .
The Oscars are a great place to see where color makes a difference. As I have said before black is so overrated for evening. The Oscars is a place where if you don’t wear the right color… you don’t exist. First let me give you a little background on the Oscars. Working in the background of the Oscars are the handlers of the stars and the people who keep the lines moving to the media and into the theatre. (Did you see any of them?) All people on the red carpet are dressed in evening wear. The handlers are usually wearing black, dark gray with very little color allowed in their outfits. They are the backdrop to the splashes of color that appears all over the newspapers the next day.
What did you see this year? That red Grecian style with roses across the shoulder made most of the newspapers. The color wasn’t just red….IT WAS R-E-D! It simply popped off the star. And I don’t have to tell you who wore that dress you remember. Last year, it was that GOLD dress worn by a star’s wife who is also an actress. A couple of years before was the best actress winner wore a purple and green dress. I saw knock off’s of that dress within 1 month of the show. I even tried one on. (A lot of dress to handle) Hence we have the handlers. But how often do you remember seeing any handler?
If you go to seminars see which speaker captures your attention. I remember one gentleman who wears a bright blue coat on stage. He captures your attention and you always know where he is standing. Even in the arena of politics, the ladies always have the advantage of capturing your attention and holding on with that remembrance factor. Now let us go back to wanting a new position at work or going for a new job.
Color is the way to be remembered. Not those weak washed out colors; as a friend and colorist use to call them “Lower Social-economic colors” K-Mart colors. She said upper social-economic colors are like Prada color. Now that doesn’t mean you have to buy Prada to get noticed. But walk into a store and just stop and scan the racks and see what stands out. Where your eye stops is where you should be looking at color to add to any black, gray or brown corporate uniform. If you want to get noticed and you can do the job, show the management that you know how to dress.
This same idea works in your home. Go to a bookstore and look at the magazines for “starter” homes. Then pick up a magazine for your higher end homes. Color is what will catch your eye. Now I know that, that doesn’t always hold true, some people like the cottage all white look; or the soft blue ocean cottage look. But even in the blue ocean cottage look, I have seen bright blue walls. Change things; add color in your life.
Amazingly Yours,
Dr Marlene
Join me Wednesday’s for Amazing Women: brains, beauty & style on Voice America Women’s Radio network. www.amazingwomenbbs.com . If you want to get your shape into better shape get The Thinking Side to Thin www.thinkingsidetothin.com How to change your thinking to keep, or get that shape you have always wanted. To learn more about color get Marketing’s Silent Language at www.silentlanguage.com .
Thursday, October 11, 2007
Understanding Color With Science
Yesterday I gave a speech and decided to try one that I have been working on for some time. The speech had to do with the psychology of being evaluated when you first meet someone. Although there are 7 different items in the process I left the color item till the last because of past experience with other the audiences.
Because I announced this was an interactive speech, I took questions throughout the talk. I knew that the color item was going to draw the most interest. Even the men in the audience had questions and statements as to how color has helped them many times in business.
Early during interest in color one woman mentioned the…winter, spring, summer, fall aspect of color; at that point I noticed the body language of the men and the eye rolls. However, when I explained that the scientific method of color and the blue base – yellow base system, the men were intrigued; and they got it!
If you stick with the real provable science of any theory it will always win. So speaking from the scientific end of color I explained the two different classifications and how you tell the difference. I explained how they are measured. Some people (a little over 66% of the population) have more blue in their skin; while the remaining people have more yellow in their skin.
Each system (blue and yellow) have an entire color wheel except for two colors.
Simple to understand for the men and quick to check.
Over the years what I have learned is that men, when they understand and “get” this system, can be better at spotting the differences then most women. Men don’t seem to be affected by the “styles” of the hour.
When you understand this system, buying clothes and decorating your home can become easier. However, the real help in business in understand this system when present, sell or market to others. You can use the system to your advantage. And in todays market any advantage helps. More next time.
Amazingly Yours
Dr. Marlene
You can read all about the systems and how they work in my book Marketing’s Silent Language, www.silentlanguage.com
Because I announced this was an interactive speech, I took questions throughout the talk. I knew that the color item was going to draw the most interest. Even the men in the audience had questions and statements as to how color has helped them many times in business.
Early during interest in color one woman mentioned the…winter, spring, summer, fall aspect of color; at that point I noticed the body language of the men and the eye rolls. However, when I explained that the scientific method of color and the blue base – yellow base system, the men were intrigued; and they got it!
If you stick with the real provable science of any theory it will always win. So speaking from the scientific end of color I explained the two different classifications and how you tell the difference. I explained how they are measured. Some people (a little over 66% of the population) have more blue in their skin; while the remaining people have more yellow in their skin.
Each system (blue and yellow) have an entire color wheel except for two colors.
- In the blue base color wheel there is no orange -- Why? Because there is too much yellow in orange.
- In the yellow base color wheel there is not magenta – - Why? Because there is too much blue in magenta.
Simple to understand for the men and quick to check.
Over the years what I have learned is that men, when they understand and “get” this system, can be better at spotting the differences then most women. Men don’t seem to be affected by the “styles” of the hour.
When you understand this system, buying clothes and decorating your home can become easier. However, the real help in business in understand this system when present, sell or market to others. You can use the system to your advantage. And in todays market any advantage helps. More next time.
Amazingly Yours
Dr. Marlene
You can read all about the systems and how they work in my book Marketing’s Silent Language, www.silentlanguage.com
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